Wall Street Says BUY GOLD, But...

While markets wobble, gold keeps smashing records-and banks say it's just beginning. Goldman urges "buy gold" to hedge trade wars; JPMorgan plans $6,000 an ounce and just took delivery of $4 billion in bullion. Yet past bull runs saw 13x-1,000x bigger gains without buying more gold.

Harley-Davidson, Inc
NYSE:HOG
$25.53
Open 25.72 Prev Close 25.43
High 25.78 Low 25.42
Volume 945,486 Volume (Avg) 2,110
52 Week High 39.16 52 Week Low 20.30
Market Cap 3.1B PE Ratio 9.53

General

NameHarley-Davidson, Inc
TickerHOG
ExchangeNYSE
SectorConsumer Cyclical
IndustryRecreational Vehicles
CurrencyUSD
CountryUSA
Fiscal Year EndDecember
Full Time Employees5,900

About Harley-Davidson, Inc

Harley-Davidson, Inc. manufactures and sells motorcycles in the United States and internationally. The company operates in three segments: Harley-Davidson Motor Company, LiveWire, and Harley-Davidson Financial Services. The Harley-Davidson Motor Company segment designs, manufactures, and sells motorcycles, including cruiser, trike, touring, standard, sportbike, adventure, and dual sport, as well as motorcycle parts, accessories, and apparel, as well as licenses its trademarks and related services. This segment sells its products to retail customers through a network of independent dealers, as well as e-commerce channels. The LiveWire segment sells electric motorcycles, balance bikes for kids, parts and accessories, apparel, and related parts and services. The Harley-Davidson Financial Services segment provides wholesale financing services, such as floorplan and open account financing of motorcycles, and parts and accessories; and retail financing services, such as installment lending for the purchase of new and used Harley-Davidson motorcycles, as well as point-of-sale insurance and voluntary protection products. This segment also licenses third-party financial institutions that issue credit cards bearing the Harley-Davidson brand. Harley-Davidson, Inc. was founded in 1903 and is based in Milwaukee, Wisconsin.

Highlights

Analyst Target29.25
Market Cap3,101,600,000
PE Ratio9.53
PEG Ratio1.47
EBITDA536,056,000

Valuation

Trailing PE9.15
Forward PE9.25
Price/Sales (Trailing 12 Mt.)0.65
Price/Book (Most Recent Quarter)0.97

Technicals

Beta1.29
52 Week High39.16
52 Week Low20.30
50 Day Average5.72%
200 Day Average-10.41%

Dividend

Harley-Davidson, Inc pays out a dividend of $0.69 per share, with a dividend yield of 2.70%.

HOG's last dividend payment was made to shareholders on June 18, 2025.

They pay out 20.05% of their earnings out as a dividend.

Recent Dividends

Jun 18, 2025$0.18
Mar 14, 2025$0.18
Dec 23, 2024$0.17
Sep 27, 2024$0.17
Jun 21, 2024$0.17
Mar 20, 2024$0.17
Dec 27, 2023$0.17
Sep 27, 2023$0.17
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